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Brands Global Performance

Harley-Davidson 2023

Harley-Davidson 2023. Never Ending Fall Pushes Global Sales (-7.2%) At Half Of 10 Years...

Harley-Davidson global sales performance disappoints. After 9 months, 2023 global registrations have been 137.000 (-7.2%) one of the worse performance among the Top 20 world manufacturers.


Suzuki 2022. Global Sales Roars At The Top Out Of Last 15 Years

Suzuki Motorcycles is in a fast line. Following the strong increased reported in the previous year, In 2023 the trend is positive and after the first nine months, sales have been 0.9 million (+11.3%), projecting the year at the best out of last 20 years.

Kawasaki z650rs 2022

Kawasaki 2023. Global Sales Are Improving Marginally (+3.2%)

Kawasaki Global Sales Performance is disappointing. In the first nine months of 2023 global sales have been 372.000 (+3.2%) projecting the year only marginally ahead of the previous.


Yamaha 2023. Two-Wheeler Global Sales Struggle (-0.9%)

Yamaha Motorcycles Global Sales in 2023 struggle. After the first nine months  global sales have been 3.5 million (-0.9%) and Yamaha is again losing market share.


Zanella Motor. Argentine Oldest Motorcycles Motorcycles Is Recovering

Zanella Motor is a ancient Argentine brand. After to risk bankruptcy in 2020, it is recovering. In 2022 sales kept growing with 48.024 registrations (+19.1%), 90% made in Argentina and the rest in Uruguay.

Royal Enfield 650 Cruiser

Royal Enfield 2023. Global Sales Are Booming (+19.9%) Projecting Second All-Time Record In a...

Royal Enfield Global Sales are skyrocketing. In 2023 sales are booming and after 9 months are 0.7 million (+19.9%) projecting the entire year at the new record, first time over the 0.9 million.

TVS Motor 2023. Sales Boom (+18.4%) Consolidating 5th Place in the World

TVS Motor Global Sales is fast growing. In 2023 sales are growing and after 9 months are 2.5 million (+18.4%) consolidating the 5th place in the global motorcycles market ranking.

Bajaj Auto 2023. Global Registrations Are Growing In Double-Digit (+11.5%) Projecting New Record

Bajaj Auto Global Sales accelerate. Since early 2021 a recovery is in place and in 2023 the company is growing and after 9 months are 2.75 million (+11.5%) projecting the entire year near or above the all-time record.

Hero Xpulse 400

Hero Motor 2023. Global Sales Steady Up (+2.4%) After 9 Months

Hero Motors Global Sales keep the moderate recovery. In 2023 sales are growing and after 9 months are 4.2 million (+2.4%) projecting the year at 5.2 million, still very far from the 2018 record.

Honda MM4

Honda Motorcycles 2023. Global Sales at 16.9 million Confirm Absolute Leadership

Honda Motorcycles Global Sales keep momentum. In 2023, Year to Date September sales at 13.7 million (+4.6%) are projecting the entire year at the third highest sales volume of 16.9 million.