British Motorcycles Market fell down 25% in March ended the Q1 with 23.837 sales (-12.2%). Two-wheeler industry will fall down in Q2 losing over 65%. Since Q3 the year-on-year decline will moderate but anyhow the 2020 full year will end around 70.000 units (-34.6%).The combined effects of Covid19 and Brexit have started one of the darkest period for our industry in the United Kingdom.
Russian Motorcycles Market ended the Q1 2020 with sales up 100.9% reinforcing the recovery pathway after the huge collapse reported in recent years. Actually Ukraine is the largest country in the CIS region reporting sales three-time higher than Russia. Other available markets are Kazakhstan, Moldova, Uzbekistan, Azerbaijan.
Turkish Motorcycles Market in the 2019 performed better than expected, while the car industry collapsed. Indeed, motorcycles sales have been 154.619, down an acceptable 1.5%. Honda recovered the leadership lost last year while Yamaha jumped up 39% and BMW lead premium segment.
Piaggio improved global motorcycles sales in the 2019 by over 6% with a final projection of 330.000 units (not including commercial vehicles and referring just on Piaggio and Vespa sales). Indeed, in the first nine months of the year global registrations have been 262.283 (+6.8%). North America, ASEAN and Europe have been all positive.
Aprilia global sales performance in the 2019 is outstanding projecting the year back at the 2012 level, following four raising years. Indeed, in the first nine months of the year, sales have been 65.041, up 8.3%. Indian region is the largest, with 36% of global sales followed by Europe with 27%.
Benelli Motorcycles in the 2019 hit the new all time record in global sales and after having overtaken Ducati is now challenging Triumph position in the motorcycles ranking. Indeed, in the first nine months of the year global sales have been 50.037, up 8.7%. The 26.8% fall reported in Latam countries have been more than balance by a +27.8% in West Europe.
European Electric Scooter and Motorcycles Market is actually in the third stage of development and the higher technology and smart mobility solutions applied concentrated the market in few manufacturers. Following the record sales hit in the 2019 with 61.629 registrations, the effects of Covid19 will dramatically increase the opportunity for this segment.