Germany 2024. In First Quarter Motorcycles Market Was Shy (-1.9%)

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German Motorcycles Market is steady since 2020. During the first quarter 2024 as well, with total sales at 57.158 (-1.9%), with EVs segment declining again (-18.5%). BMW recover the leadership, lost last year by Honda.

German Motorcycles Industry Trend and Perspectives

During the last four years, the 2.wheeler market in Germany has been stable, keeping the level hit in the 2020, when covid emergency pushed up the market at over 230.000 annual sales.

Indeed, a weak economy and low consumption rates, with high inflation are not supporting demand for new motorcycles. And considering that the expected push up created by electric vehicles is vanishing after an early start, the logic market trend is flat.

And so it was during the first quarter 2024 as well, with total sales at 57.158 (-1.9%), with EVs segment declining again (-18.5%).

Looking at top manufacturer’s performance, BMW has taken the leadership back after the 2023 lost, with sales up a mere 1.3%.

having benefit from strong production availability and fly up 40.8%.

In second place Honda (+2.2%) followed by Piaggio, third with sales down 0.9%.

In 4th place Kawasaki (-0.4%) ahead of KTM (+9.3%), Yamaha (-0.2%) and Suzuki (+8.0%).

 

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