Argentina 2023. Q3 Sales Jumped Ahead Pushing Motorcycles Market At Best Out Last 5 Years

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Zanella X_700
Zanella X_700

Argentine Motorcycles Market in 2023 kept momentum. Sales reached the 468.564, with a +14.6% year on year, a 77.6% increase from 2020 negative peak, but still 33% below the all time record scored ten years ago.

Argentina Motorcycles Industry Trend and Perspectives

While the economic environment in the country is almost hard and the inflation just jumped over 200%, the motorcycles industry, one of the most relevant in the country, confirmed last year a positive pathway, socring the third annual increase in a string.

Sales in 2023 reached the 468.564, with a +14.6% year on year, a 77.6% increase from 2020 negative peak, but still 33% below the all time record scored ten years ago.

The market growth was driven by the motorcycles segment (+26.3%) while scooter demand was shy (+7.7%).

A peculiarity of this market is that the electric segment is still very small with just over 1K sales per year. However, in 2023 the EV segment was negative, with sales down 25.8%.

Looking at top manufacturer’s performance, Honda is still on top with sales up 17.2% thanks to success of Wave 110i.

Immediately behind there where 4 local manufacturers: Motomel (+8.0%), Corven (+4.0%), Gilera (+17.7%) and Zanella (+13.7%).

Honda CBR
Honda CBR