Australian Motorcycle Market is in good shape. Following the last year record, in the first sixth months sales have been 44.644 (-0.5%) with the dominant motorcycles segment increasing 2.4%.
Australian Motorcycles Industry Trend and Perspectives
Australian two-wheeler (not including powersport) is mature and generally stable. It was steady between the 70 and the 80 thousand units before the acceleration imposed by covid 19 emergency in 2020, when the market jumped up to 88.511 units further raised at 93.415 in 2021, the top out of the last twenty years.
The market is expected to slow down in the 2023, a year on which consumer demand is hit by inflation rate and high interests rates. However, so far the market was better than expected and could end the year ahead of the previous.
In the first sixth months sales have been 44.644 (-0.5%) with the dominant motorcycles segment increasing 2.4% and scooter segment slightly declining.
The electric segment is growing with L1 segment up 32.3% and L3 up 27.2%.
Looking at the single manufacturer, the leader is – since ever – Honda, reaching a +1.2% increase in the last semester.
In second place, Yamaha with sales down 12.9% is ahead of KTM (-0.9%), Kawasaki (-31.7%), VMoto, the local EVs manufacturer (+27.9%) and Suzuki (-18.3%).