British Motorcycles Market Fast Started the 2022. In the first quarter scooter and motorcycles sales have been 25.976 (+26.8%), the fastest speed in Europe. Increase in fuel price has not yet hit the demand, even because of partial neutralization policy adopted by the government.
UK Motorcycles Industry Trend and Perspectives
The British Motorcycles Market started the 2022 above expectations, following the strong consumer demand and thanks to more product available from plants, after a long short supply.
In the first quarter scooter and motorcycles sales have been 25.976 (+26.8%), the fastest speed in Europe. Increase in fuel price has not yet hit the demand, even because of partial neutralization policy adopted by the government.
While this speed cannot be maintained in the rest of the year, the mood will remain up and the market is set up to hit the new best in the decade.
Demand has been sustained by the expectations for higher inflation which moved several consumers to anticipate the purchase, usually concentrated in the spring season. However, the demand for electric vehicle scooter and small motorcycles was very strong contributing to the market growth.
Electric L1 segment moved up 355% and the L3 93.7%, Considering the segment is only 0.5% of the industry, wide is the space for further gain in the next months.
Motorcycles Market Trend 2021
During the 2021 the British 2 wheeler industry reached the best sales level out of the last 5 years and the second best out of last 10.
Registrations have been 123.132 (+6.6%) although the last quarter ended in negative territory.
As in the last decade, Honda is the market leader with a wide gap over all others, In 2021 they registered 21.230 motorcycles (+8.5%).
In second place ranked Yamaha with 14.690 sales (19.5%), with the best performance our of last 5 years.
In third place BMW with 9.514 sales (+22.3%) establishing the all time record in the country.
At record as well the fourth, Triumph, with 9.393 sales (+23.3%).
In 5th place Kawasaki with 6.522 (-10.1%) ahead of Lexmoto with 5.844 (-42.5%), KTM with 5.566 (-16.8%), Royal Enfield (+51.0%), Suzuki (-33.9%) and Harley–Davidson (+2.3%).
The electric segment reported a consistent growth (+185.6%) thanks to the boom of VMoto and Niu Tech. However the segment is expected to double in the 2022.