ASEAN. In first half 2020 regional motorcycles sales fell 33%

4370
Asean Motorcycles
2008-FAT-BOY-CVO-CUSTOM

ASEAN Motorcycles Industry in the first half 2020 lost 33% of volume hit by covid 19 effects, with Q2 sales down 60%. All countries have been penalized by in the production and distribution activities by shutdowns. Indonesia and Philippines lost near 50% of volumes.

The Association of South Asian Nations is an economic region including countries fast growing under several indicator (populations, economy, development, social conditions and others) and actually represents one of the most interesting World economic region. It includes already developed countries like Thailand, Malaysia, Indonesia, Vietnam, Philippines, Singapore, Brunei and others countries, still with a low development and low pro capite revenue, but in a fast track, like Myanmar, Laos, Cambodia.

2020 Sales are collapsing

Unfortunately, the 2020 is really awful for the region, hit by the covid 19 effects, although all countries have taken maximum precautions to minimize the virus spread.

Following a positive start of the year, during March the environment evolved in negative and the new motorcycles demand was hit by shutdowns decided by governments, involving both plants and distributors, with the first quarter sales at 3.42 million , down 7.4%.

However, the second quarter was really heavy, with Indonesia and Philippines losing in large scale, with only 1.4 million sales (-60.4%) and with the first half 2020 ended at 4.83 million (-33.3%).

The largest market, Indonesia, reported an impressive -42.2%, while The Philippines breaked a 8 years growing string with sales down 47%.

Thailand lost 15.8%, Vietnam 14.8%, Malaysia 27.2% and the smaller country, Singapore, the 38%.

Motorcycles Market Trend

Probably in no other industry, the ASEAN region is so relevant in the global chessboard like in the motorcycles.

In the 2019, this region represented the 23.6% of the global motorcycles sales including four out of top sixth largest markets.

In the 2019 the region (data for Myanmar, Laos, Cambodia, and Brunei are – at the moment – not included) scored the fourth increase in a row ending at the second highest sales level ever, not far from the 2013 record all time record, with 13.75 million units.

Looking at the single country performance, Thailand  scored a step back from 2018, losing 3.3% and Vietnam, which is the second market in ASEAN and the fourth in the World, lost 3.7% from the all time record established in the previous year.

Indonesia, the largest country in the region and the third in the World, reported 6.5 million sales, up 1.3% from the previous year, while it is still far from the 8 million units of record volume established few years ago.

It is really impressive the Philippines track, with the 8th consecutive all time record established in the 2019, while the smaller country, Malaysia was the fastest growing, with 15.9%. Even Singapore is fast growing, with 2019 sales at the record of 16.858 units.